How We Rate Our Partners (9.9 Point Scale)
We evaluate brand partners using three key dimensions:
- 1、Popularity- Consumer demand and market presence
- 2、Brand Reputation- Trustworthiness and customer satisfaction
- 3、Features & Benefits- Product quality and value proposition
Our smart scoring system:
- •Aggregates and normalizes data from multiple trusted sources
- Intelligently handles incomplete or missing information
- Accounts for any brand partnerships (with appropriate weighting)
- Applies dynamic parameter weights for balanced scoring
The result? A fair, comprehensive 9.9-point rating that helps you compare options with confidence.
Popularity
Popularity
Popularity
How We Rate Our Partners (9.9 Point Scale)
At Top5Selections, we evaluate every product using three key factors to give you the most reliable scores:
1. Popularity (Click Trend Score)
We track real user interest by measuring clicks to each brand over the past 7 days. Brands are compared within the same search category—so the more clicks a product gets relative to competitors, the higher its popularity score.
Note: Some brands may appear higher in rankings due to advertising partnerships, which can influence visibility and click trends.
2. Brand Reputation (Semrush Authority Score)
We partner with Semrush, a leading analytics platform, to assess each brand’s credibility and online presence. Their data tracks:
- 1、Search trends
- 2、User engagement
- 3、Overall market trust
If a brand isn’t listed in Semrush, we rely solely on Click Trend and Features & Benefits for scoring.